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Remember to Write When You’re on the Road

May 11th, 2008 Posted in 7 Step Consulting, Recruiting Mole

Just because you’re on the road in Shangai and your wife and family are back in Kentucky doesn’t mean you can get away with not sending a card on their birthdays.

One of my biggest beefs with birthday cards, or cards in general, is how expensive they are. At $4 a pop, that starts to add up. Think of all the holidays to send cards for: Christmas, Valentine’s Day, anniverseries, and birthdays. At the minimum you’re looking at four cards per year multiplied by how many people you would normally send cards to. That’s $16 or so per person, per year, at the minimum.

That’s a lot of money. Have twenty family members and friends you keep up with? That’s $320 in cards. Ouch.

A new company, CardsDirect aims to relieve some of that money problem from you. With the company, you can order cards in bulk and save up to 50-70% on what you would pay retail for a card. That’s anywhere from $1.75-2.50 per card in savings! Practically a whole new card! If you used the above amounts of 20 friends, you would only spend around $160 for the same number of cards.

Not only that, but you can add your company logo to it if you are going to send it to a former executive you used to work for. Hey, birthday’s are good for branding, right?

Here’s one of my favorite birthday cards from the site…

Birthday Card

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